At The NOW, we believe in taking time to disconnect from the outside world to reconnect within through the healing benefits of massage therapy. Our boutiques offer a high-quality, customizable massage experience, delivering the elevated feel of a high-end spa, but without the time commitment or cost.
The NOW has reimagined the neighborhood spa to provide our guests and members with:
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⋅ High-quality, customizable massage services without the time commitment and cost of a traditional spa
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⋅ A menu of enhancements that make personalizing your service simple
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⋅ Straightforward monthly memberships that make massage easy to integrate into one's self-care routine
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⋅ Access to the Ritual Collective, which elevates our members’ self-care routines with premium perks from our favorite brands
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⋅ All of The NOW’s boutiques are recognized for their elevated design aesthetic, inspired by exotic beachside destinations from around the world. Each boutique incorporates raw elements and natural materials to create a chic minimalist oasis
Guests see the most benefit from ongoing monthly or bi-monthly massages. Sign up for a Ritual Membership NOW to see how The NOW has reimagined the neighborhood spa.
